The only platform powering creator commerce for shooting, hunting + fishing.
GoToGear connects outdoor brands with trusted creators who drive measurable product sales. Creators can safely monetize their outdoor content and everyone wins.
How does it work?
The first truly frictionless affiliate platform built specifically for OUR industry.
Brands Add Gear
With a few clicks we'll connect to your online store and you can select what to offer affiliate commissions on - you have full control.
Creators Create Gear Walls
Creators, guides, outfitters, and publishers find the gear they use or create content about and add it to gear walls, lists and gear kits.
GoToGear Tracks It
Creators share their links, customers buy, and commissions to content creators are tracked and paid automatically.
For Brands
Discover creators by niche, platform, and real-world gear usage
Manage all creator relationships in one place, from publishers to influencers
Run campaigns, seed product, and track performance without spreadsheets or DMs
Reduce risk by driving compliant, informational traffic
Build lasting creator partnerships instead of transactional link programs
For Creators & Media
Monetize your content through affiliate links, brand partnerships, gifting, and campaigns
Showcase the gear you actually use in permanent, searchable Gear Walls
Stay compliant with social media rules by linking to informational gear pages
Build long-term value instead of chasing one-off posts
Get discovered by brands looking for authentic outdoor creators